Agenda: Influencing road user behaviour
Confirmed speakers as of 26/3/20
Professor Alex Stedmon
Science Witness Limited
Presentation: Changing motorcyclists’ behaviour? Designing and trialing new road markings to help riders approaching bends
Prof. John Beckford, PhD, MMS, FCybS, FRSA, FIET
Presentation: Lessons learned from The Pathfinder Initiative
Dr Helen Wells and Dr Gemma Briggs
Open University
Presentation: ‘Yeah, but…’: The inconvenient truth about mobile phone distraction and what we can do about it
Tanya Fosdick & Nicola Wass
Head of Research, Agilysis & CEO of So-Mo-Co Ltd
Presentation: A Nudge in the Right Direction; Embedding Physical Nudges in some of the UK’s Most Dangerous Pedestrian Crossings