This innovative new Government-funded child seat training programme is designed to increase confidence and competence among retail staff and everyone who has a statutory duty to safeguard children from harm.

It is underpinned by extensive research which included MAST / RAIDS analysis in addition to STATS 19 casualty data and incorporates behavioural change techniques (BCTs) to provide a solid evidence base which has been fully piloted with industry leaders to deliver world class training provision.

This new programme will provide the highest level of industry recognition for those who successfully complete robust training assessments in both theory and, most importantly, in hands-on practice.

The presentation will provide insight into the extensive research undertaken by Agilysis which informed its development and will showcase innovative new materials. Attendees will be invited to experience a new virtual reality film produced by FirstCar.

Janis James, CEO, Good Egg Safety

Janis James is CEO of Good Egg Safety CIC, a multi-award winning family safety brand with a tight focus on improving safety on the road.

They have a particular passion for driving down child occupant casualties by driving up standards, in collaboration with Government, leading charities and industry.

As a non-profit Community Interest Company (CIC), they have no vested interests and all funding is channelled back into providing the most up-to-date resources, training, short films, websites and social media to raise public awareness of key road safety issues.